Wendy’s: The Ultimate Guide to Brand Personality Posted on Posted onJanuary 28, 2020January 28, 2020By cjose050 It’s 2020. No one likes the perfect cookie cutter brand that’s afraid to be vocal, honest, and raw. Nowadays customers … Read MoreWendy’s: The Ultimate Guide to Brand Personality
Lululemon: Low Market Share, High Value Posted on Posted onJanuary 24, 2020January 24, 2020By cjose050 Lululemon is a healthy lifestyle, athletic/leisure apparel brand that promotes wellness within communities. Founded in Vancouver, Canada in the year … Read MoreLululemon: Low Market Share, High Value
How AMEX Uses Segmentation to Create the Right Foundation Posted on Posted onJanuary 21, 2020January 21, 2020By cjose050 We’ve all heard the quote “Everything ain’t for everybody.” This idea holds true in marketing as many businesses begin to … Read MoreHow AMEX Uses Segmentation to Create the Right Foundation
Marketing Analytics: An Art or Science? Posted on Posted onJanuary 18, 2020January 18, 2020By cjose050 Many of us shy away from the term ‘analytics’ within the marketing field. Automatically, the thought of numbers, equations, charts, … Read MoreMarketing Analytics: An Art or Science?
What to Learn from the Top 3 Brands of 2019 Posted on Posted onJanuary 14, 2020January 14, 2020By cjose050 According to a recent article by Intermix, the top brands of 2019 include Apple, Google, Amazon, Microsoft, and Coca-Cola amongst many … Read MoreWhat to Learn from the Top 3 Brands of 2019
